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The advantages of integrating a chatbot into your WhatsApp business account are many. However, when we talk about agility, we must highlight the reduction in response time, communication efficiency and assertiveness. Now, let's detail some of these points on how chatbots can help your company provide agile service via WhatsApp. Decrease in response time Customers are less tolerant of waiting and delays in responding can end up having consequences. The CX Trends 2021 report identified an exact number when we talk about return. The number of consumers who want to be served within 10 minutes grew from 35% in 2020 to 53% in 2021, when contact is made through messaging applications. Consumers who wait up to an hour went from 33% in 2020 to 25%. Finally, only 4% of consumers were willing to wait up to 24% last year. And reducing response time goes beyond meeting customer expectations, it’s also about increasing the chances of making sales. According to a survey by Velocify, responding to a lead within the first minute after contact can increase the chance of conversion by almost.
The numbers make clear the importance of an agile return . Therefore, chatbots are the solution to respond instantly and simultaneously to all calls. Unlike a person, who can only answer one question at a time, this tool allows your company to instantly respond to all customers at the same time, answering questions, speeding up the resolution of calls , nurturing these leads and routing them through the sales funnel. In addition Industry Email List to saving money, chatbots will help you keep your online presence updated and active , promoting a pleasant experience for customers. Availability outside business hours Responding quickly and assertively at any time of the day or night is a way to delight customers. Chatbots function as an uninterrupted customer relationship channel , with no time restrictions or waiting time. By the way, 64% of customers say that the best feature of chatbots is the service at any time of the day or night, according to research by Tidio.

In other words, if you want to differentiate yourself from the competition, guaranteeing sales, offering the convenience so that the customer can speak to your company at any time, at whatever time is best for them, must be one of your main priorities. And with chatbots, you can support customers 24 hours a day, seven days a week, without having to increase your human team. Process automation Companies are able to achieve remarkable results by automating the marketing, lead qualification and sales stages. Chatbots handle, as we saw previously, a series of communication steps in an agile way . It is important to note, however, that chatbots are not expectre productivity . In other words, bots work as a first step in customer relationships . From there there must be a constant and fluid transmission to a human agent, who will act on value-added tasks. The human worker will only be called in if the chatbot is unable to understand a customer's question or does not have the resources to react effectively.
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